David. Come on. Really? The Wizard of Oz?
How can a make believe world about a place located on the other side of a rainbow relate to customer service?
It's pretty easy.
If you're a bank teller, an auto assembly engineer or a school teacher, you can incorporate the values embodied in the characters Dorothy encounters along her journey.
Brain, Heart, Courage
Brain - Make common sense common practice.
Heart - Have compassion and a will to serve
Courage - Be bold, make mistakes, learn and become better
Next time you watch the movie, remember these three attributes.